Business in the UAE can secure their brand through trademark registration. One of the significant considerations for companies when registering a trademark is that it should be registered in the correct class; otherwise, the trademark registration will be ineffective for the company. The UAE follows the Nice Classification system for trademark registration, which categorises goods and services into 45 classes. The Dubai trademark application process involves registering the mark with the proper goods and services, and this is an important step.
Nice classification is an international standard for trademark registration in which classes 1 to 34 cover goods and classes 35 to 45 cover services. Most companies offer a diverse range of products and services, and multi-class trademark registration allows businesses to protect their trademarks across multiple classes of goods and services.
Understanding multi-class trademark registration in the UAE:
A multi-class trademark application can be described as filing a single trademark application that covers multiple classes of goods and services. By choosing multiclass trademark registration, you can protect all the goods and services associated with your business. Therefore, based on your business activities, you can select multiple classes during the trademark registration process. Also, while choosing a class, you should include a proper description of the goods and services that you intend to protect. Ensure that you select the appropriate class, which should be chosen based on both the current and future scope of your business. The registration fee varies based on the class, so the application fee will be higher when adding more classes during registration.
Companies must ensure that they select the correct class for their goods and services. Instead of submitting separate applications for each class, you can consolidate them into a single application, simplifying the process and reducing administrative efforts. Therefore, multiclass trademark registration in the UAE will be beneficial for businesses, as it allows them to save money and time. At the time of filing, you need to pay for a single class, and after that, you need to pay for other classes. If you are rejected for any classes, you can avoid that class without incurring the initial filing fee.
What are the advantages of Multi-class trademark registration?
The organisation’s reputation will be improved by offering services in various trademark classes, which will enhance its competitiveness.
Brand recognition
A single application can protect various classes of goods and services. Multiclass trademark registration will provide your brand with recognition, which will be beneficial in staying competitive in the market. One significant example is that there may be similar classes under the NICE classification that could be confusingly similar to your product and service. By registering your trademark in these classes, you will help gain brand recognition in the UAE business sector. Brand protection will be enhanced because businesses will be able to safeguard their marks in diverse markets through multiclass trademark registration.
Protects your mark from Infringement
The probability of infringement will be reduced by registering your mark in different classes. Therefore, ensure that you select classes that align with your products and services. In the UAE, well-known brands often register their marks in multiple classes, irrespective of the additional cost, because it can avoid infringement and also prevent competitors from registering similar products in certain classes.
Cost effective
By registering a trademark in multiple classes, the business will only need to file a single application, which is more cost-effective than filing separate applications for each class. The trademark registration process involves specific procedures, including examination and publication. So, it is convenient to complete all steps of registering your trademark across multiple classes in a single application process. Businesses can also choose the class based on future business growth. You can add relevant classes based on your future business expansion, enabling you to stay competitive in the market.
Fast-track your trademark registration in the UAE with the help of Jitendra Intellectual Property:
Multi-class trademark registration in the UAE is a complex process; businesses should conduct a proper search for similar marks in the chosen class. If similar marks are already registered in the selected classes, you may need to consider an alternative approach; otherwise, it could lead to infringement. Additionally, business needs to add proper descriptions based on the products and services they offer; improper descriptions can lead to several problems.
Jitendra Intellectual Property is one of the primary trademark service providers in the UAE. Our professionals will guide you through the registration process and help you choose the relevant classes based on your business activities. We also provide trademark monitoring and protection services in the UAE.
