Businesses offering lifestyle coaching services often do not think about protecting their brand name logo or slogan through trademark registration in the UAE. The UAE, especially Dubai, is home to…

The Kingdom of Bahrain is a profitable ground for both global and regional brands. However, the tough competition in the local market makes it critical for businesses to protect their…

The UAE’s accession to the Madrid Protocol of international trademark registration has enabled the brand owners to gain protection for their trademarks in several international territories with one registration. The Madrid…

Oral hygiene products are an indispensable part of our daily lives, which explains the immense competition among the brands in this sector. Be it a toothpaste product or a mouth…

Conducting trademark registration in the UAE is inevitable for financial services brands as the region is witnessing a boom at present. Access to financial services is a key requirement for…

When you decide to register a trademark in the UAE, you need to file the mark under the relevant class as per the Nice Classification. This is a mandatory step…

Registering a trademark in the UAE grants you exclusive rights to use the mark on commercial products and services. However, you need to file a trademark under the right classes…

Startups proceed to the next level of growth only when they succeed in attracting potential investors. Investors carry out a precise valuation of intellectual property (IP) assets when the time…