
GCC Trademark Registration: a Guide to Power of Attorney Requirements
Brand owners registering a trademark in the GCC region are required to submit the Power of Attorney (PoA). The requirement of a PoA mainly applies to foreign companies... Read more.

Madrid Protocol for UAE Brand Owners: How to Manage a Trademark Renewal?
The UAE joined the Madrid Protocol in September 2021, allowing the brand owners in the country to register their trademarks worldwide through a centralised system.... Read more.

A Comprehensive Trademark Guide for Electronics Brands
Given the accelerating pace of innovation and the increasing level of competition, conducting trademark registration in the UAE has become a necessity for electronics... Read more.

Key Things to Consider Before Filing a Trademark Infringement Lawsuit
Once you have determined that your trademark is likely being infringed, there are a few different enforcement options you can pursue. A cease and desist letter... Read more.

Logo or Brand Name: What Should You Trademark First?
Deciding what to register first, a logo or a brand name is a key question you must address when it comes to trademark registration in the UAE. Logos and names are... Read more.

A Guide to Protecting a Trademark in the EU via Madrid Protocol
UAE brand owners wishing to seek trademark protection in multiple European Union (EU) countries can opt for the Madrid Protocol of international trademark registration.... Read more.

Consequences of Trademark Infringement and Solutions
Every brand should consider carrying out trademark registration in the UAE not only to establish a distinctive brand identity but also to avoid infringement and... Read more.

Madrid Protocol: How to Extend Your Existing Registration to More Countries?
Protecting trademarks worldwide has become easy for the local brand owners since the UAE joined the Madrid Protocol on September 28th 2021. Apart from enabling international... Read more.

Essential Trademark Practices and Requirements for Toy Brands
Trademark registration in the UAE should form the basis of branding for companies in the region, including toy brands. Branding and trademark registration are vital... Read more.

Challenges of Filing a Trademark Application in the African Region
The Madrid Protocol is a one-stop solution for the registration and management of trademarks worldwide. Brand owners from the Madrid Member countries, including... Read more.

